For equine & agricultural professionals
If your website feels outdated, confusing, or like something you’re afraid to touch, you’re not alone.
I help equestrian businesses get set up with clean, easy-to-manage websites and simple scheduling and billing systems, so things run smoothly without constant tech stress.
Common Lesson Program Use Cases
Private lessons
Semi-private lessons
Packages and recurring lessons
Monthly lesson programs
Make-up and cancellation policies
Limited availability instructors
Configured clearly. Enforced automatically.
The Goal
Clients book.
Payments happen.
You stop being the middleman.
Simple systems = fewer headaches.
Works With Your Website — Or As a Standalone Setup
Already have a website?
No problem. I can integrate scheduling and billing without rebuilding everything.
Need both?
I’ll build the website and system together so they actually work as one.
Built for Lesson Programs
If you run a horseback riding lesson or training program, you already know:
Scheduling happens across texts, DMs, and voicemail
Payments are inconsistent or manual
Last-minute changes eat your time
You’re acting as the admin on top of teaching and training
This doesn’t scale — and it burns people out.
Why This Matters (Especially in the Horse World)
Lesson barns lose more time to admin work than almost any other service business.
A well-set-up scheduling and billing system means:
Fewer interruptions during the day
Clear expectations for clients
Consistent and predictable income flow
More mental space to teach, train, and manage horses
I’ve used this exact approach in a lesson program. It works because it respects the realities of the job.
How It Works (For Busy Lesson Instructors)
This isn’t about adding another system to learn.
It’s about removing the constant interruptions that eat up your day.
Step 1: We map how your program actually runs
Before anything gets set up, I look at:
Lesson types (private, semi-private, packages)
Instructor availability and limits
Barn rules around cancellations and make-ups
How you currently handle payments
No generic templates. This is configured around your reality.
Step 2: Clients book and pay on their own
Once the system is live:
Riders see real availability
Lessons are booked online
Payments happen automatically
Confirmations and reminders go out without you lifting a finger
You’re no longer answering scheduling texts between lessons.
Step 3: Changes are handled by the system
The system enforces:
Cancellation windows
Make-up rules
Booking limits
Required forms or waivers
Not you. You’re no longer the bad guy.
Step 4: You stay in control
You can:
Block time off instantly
Adjust availability seasonally
Add or remove services
See your schedule and payments at a glance
And you’ll know how to do all of it - I train you.
What This Actually Saves You
Most lesson instructors spend hours every week on:
Texting back and forth to schedule
Tracking who’s paid (and who hasn’t)
Sending reminders manually
Explaining policies over and over
A well-set-up system replaces that with:
One booking link
One source of truth
Automatic enforcement
Automatic billing and payment
Fewer interruptions during the workday
Conservatively, this saves 5–10 hours per week for busy programs.
That’s:
More time teaching
More time managing horses
Or just being off the clock
The Real Benefit
The biggest change isn’t just time — it’s mental space.
When scheduling and billing run in the background:
Your day is less fragmented
Clients know what to expect
You stop carrying the admin load
The system does the remembering, reminding, and enforcing — so you don’t have to.