Person riding a white horse through the water at the beach during sunset.

For equine & agricultural professionals

If your website feels outdated, confusing, or like something you’re afraid to touch, you’re not alone.

I help equestrian businesses get set up with clean, easy-to-manage websites and simple scheduling and billing systems, so things run smoothly without constant tech stress.

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Common Lesson Program Use Cases

  • Private lessons

  • Semi-private lessons

  • Packages and recurring lessons

  • Monthly lesson programs

  • Make-up and cancellation policies

  • Limited availability instructors

Configured clearly. Enforced automatically.

A woman with blond hair in a bun wearing a gray hoodie and glasses watches a person riding a horse in an outdoor arena with a dirt surface and a tree-covered background.

The Goal

Clients book.

Payments happen.

You stop being the middleman.

Simple systems = fewer headaches.

Works With Your Website — Or As a Standalone Setup

Already have a website?
No problem. I can integrate scheduling and billing without rebuilding everything.

Need both?
I’ll build the website and system together so they actually work as one.

Set Up Scheduling & Billing

Built for Lesson Programs

If you run a horseback riding lesson or training program, you already know:

  • Scheduling happens across texts, DMs, and voicemail

  • Payments are inconsistent or manual

  • Last-minute changes eat your time

  • You’re acting as the admin on top of teaching and training

This doesn’t scale — and it burns people out.

Why This Matters (Especially in the Horse World)

Lesson barns lose more time to admin work than almost any other service business.

A well-set-up scheduling and billing system means:

  • Fewer interruptions during the day

  • Clear expectations for clients

  • Consistent and predictable income flow

  • More mental space to teach, train, and manage horses

I’ve used this exact approach in a lesson program. It works because it respects the realities of the job.

A woman riding a brown horse on a trail surrounded by green trees.
A young child with brown hair, wearing a blue shirt, kisses a black horse on the face outdoors during daytime.
A young boy wearing a helmet riding a brown horse with a white stripe on its face in an outdoor riding arena.

How It Works (For Busy Lesson Instructors)

This isn’t about adding another system to learn.
It’s about removing the constant interruptions that eat up your day.

Step 1: We map how your program actually runs

Before anything gets set up, I look at:

  • Lesson types (private, semi-private, packages)

  • Instructor availability and limits

  • Barn rules around cancellations and make-ups

  • How you currently handle payments

No generic templates. This is configured around your reality.

Step 2: Clients book and pay on their own

Once the system is live:

  • Riders see real availability

  • Lessons are booked online

  • Payments happen automatically

  • Confirmations and reminders go out without you lifting a finger

You’re no longer answering scheduling texts between lessons.

Step 3: Changes are handled by the system

The system enforces:

  • Cancellation windows

  • Make-up rules

  • Booking limits

  • Required forms or waivers

Not you. You’re no longer the bad guy.

Step 4: You stay in control

You can:

  • Block time off instantly

  • Adjust availability seasonally

  • Add or remove services

  • See your schedule and payments at a glance

And you’ll know how to do all of it - I train you.

What This Actually Saves You

Most lesson instructors spend hours every week on:

  • Texting back and forth to schedule

  • Tracking who’s paid (and who hasn’t)

  • Sending reminders manually

  • Explaining policies over and over

A well-set-up system replaces that with:

  • One booking link

  • One source of truth

  • Automatic enforcement

  • Automatic billing and payment

  • Fewer interruptions during the workday

Conservatively, this saves 5–10 hours per week for busy programs.

That’s:

  • More time teaching

  • More time managing horses

  • Or just being off the clock

The Real Benefit

The biggest change isn’t just time — it’s mental space.

When scheduling and billing run in the background:

  • Your day is less fragmented

  • Clients know what to expect

  • You stop carrying the admin load

The system does the remembering, reminding, and enforcing — so you don’t have to.

Set Up Scheduling & Billing
A young girl with curly hair, wearing a helmet and boots, is grooming a black and white horse in a stable.
Three children riding horses on a forest trail surrounded by green trees and foliage.